Most newspaper articles break down into two categories: News articles Feature articles You will also find opinion pieces, like editorials and book and movie reviews. But this lesson deals strictly with news and feature articles. Here's how you can tell the difference between a news story and a feature story.
Press releases are a presentation of facts, written for journalists in the hope it gets published. They are an opportunity for brands, businesses and arts organisations to reach their target audience through the media.
They aim to tell the world about your interesting stories, anything from an arts product launch to a new appointment or award.
Although the press release is seen as less important with the explosion of social media and the digital revolution transforming media as we know it, they can still be very effective at securing positive media coverage and are a great way to boost your profile and attract new customers or audience members.
Press releases can be written by yourself, someone within your company or an external supplier such as a PR agency or freelancer, and there are many common mistakes people make when drafting one. Here are my top 10 and how you can avoid making them yourself.
Make your title something that will encourage the journalist to keep reading.
Avoid lengthy, detailed titles that go on and on and on There should never be any "We did this" or "I think that" written in the body of a good press release — you have to imagine that someone else is telling your story at all times. Try to add a summary in your first paragraph, including where your arts organisation is based, the company name and the angle of the story.
Aim to mimic their own style of writing. Keep them positive, upbeat and to the point. More than anything, a journalist will want to get all the facts so make sure you include as much information as possible.
Does it scream "Please buy tickets to our show!? You see, although press releases are promotional, they are not advertisements — they are a presentation of facts, so keep it factual and use objective copy at all times.
Copy that is littered with exclamation marks and wild claims about your exhibition, event or service screams spam and will only end up in a journalists spam folder.
Those are just a few of the common mistakes people make when writing a press release. I always appreciate your positive input, so we can help as many other arts professionals and creatives as possible. This content was originally published by Creative Boom Katy Cowan runs the Creative Boom website voluntarily — she is a trained journalist, writer and PR professional.
To get more articles like this direct to your inbox, sign up free to become a member of the Culture Professionals Network."Third-person" writing - why it is so hard, why it is so useful, and how to do it well." For undergraduate / graduate students and writers of all kinds who are producing a thesis, research paper, news article, magazine / journal article, book or other written project.
How to write well in third-person. Oct 12, · To write a news article, open with a strong leading sentence that states what the article is about and why it’s important. Try to answer the questions who, what, where, when, and why as early in the article as possible%().
Dec 04, · A newspaper article provides information on newsworthy topics: that is, any event or issue of importance to the majority of readers.
It provides the reader with all the facts about this issue or event, including who, what, where, when, why and ashio-midori.coms: When writing an op-ed article, therefore, look for great examples that will bring your argument to life. Use short sentences and paragraphs.
Look at some op-ed articles and . Dec 04, · This page will teach you how to write a newspaper article (and make it great).
Learn how to format a newspaper article correctly, through examples, and learn how to cite or reference a newspaper article for a school assignment.
Newspaper articles provide information on current events and issues, along with interpretation and ashio-midori.coms: Writing in the third person involves writing as if you are the narrating a story.
|Press releases: 10 common mistakes | Culture professionals network | The Guardian||If your articles are good enough, you may even be able to make a living as a reporter.|
|1st, 2nd or 3rd?||Rather than first-person words like I and we and the second-person term, you, third-person point of view uses pronouns such as he, she and they and nouns like students and researchers to indicate speakers and those being addressed. This formal tone requires rewording ideas in some cases, particularly when writing a narrative or presenting personal research.|
|How to Write Papers About Yourself in Third Person in English Writing | Pen and the Pad||Intensive pronouns use the same form as the reflexive pronouns, but they are used differently. If an intensive pronoun is removed from a sentence, the sentence should still make logical sense, even though its meaning has changed - this would not be the case for a sentence using the reflexive form.|
|How to Write a Great Newspaper Article | HubPages||Media Relations How to Write an Op-Ed Article Faculty experts and other members of the Carleton community who have an interesting opinion to share and who at Carleton doesn't? Such an article can reach millions of readers, swaying hearts and changing minds.|
Which is why it's referred to as the Narrative form. People in your story (or article) are .